Burberry had cast a youthful, all-British line up in its latest campaign.
The iconic British brand has enlisted the help of both actors and musicians, as well as models for its English Rose collection.
Twilight star Jamie Campbell Bower can be seen wearing the label’s signature beige trench coat amongst a host of other young stars.
Model Malaika Firth only posed for her first campaign earlier this year for Prada, making her the first black model to star in an ad for the brand since Naomi Campbell’s 1994 shoot.
The model has since made waves in the fashion world, spending September walking for the Victoria
Beckham and Lanvin shows.
Wearing a textured lilac coat in one shot for the new campaign, Malaika also dons one of Burberry’s famous trench coats with her collar pulled up, teamed with a pair of aviator sunglasses
The Spring/Summer 14 designs feature soft pastel colours. For the men it’s sharp suits and formal wear, while the women wear structured dresses with pretty coats to match.
Burberry’s chief creative officer Christopher Bailey explained thinks those appearing in the campaign perfectly reflect the fashion house’s latest designs.
“There’s a distinctly English mood to this season – a gentle, effortless, romantic quality, brought to life by a cast of bright young British talent,” Christopher said.
Also in the new advert is musician Leo Dobson, the lead singer of British Indie band Childhood.
Relative newcomers Matilda Lowther, 18, and 16-year-old Jean Campbell reflect the youthful feel of this latest collection, first seen on the catwalk in September.
Jean has grown up in the fashion industry, with her mother Lady Isabella Cawdor being a former Vogue fashion editor-turned-interior decorator. She recently starred in a 20-page photo shoot in Vogue.
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