Peter Pilotto wins Fashion Fund

Westfield London Celebrate 5th Birthday With The Vogue Pop Up Club - Photocall.  Fashion Fund Winners.

Peter Pilotto is the winner of the 2014 BFC/Vogue Designer Fashion Fund.

Peter Pilotto and Christopher de Vos, the designers behind the brand, beat Emilia Wickstead, House of Holland, Mary Katrantzou, Osman and Zoe Jordan to the top spot.

The prize includes a year-long mentoring programme and a £200,000 grant, and is supported by Burberry, Clothing at Tesco, Debenhams, Harrods, Paul Smith, Topshop and Vogue.

“Christopher and Peter are deserved winners of this year’s Fund award. They have remained true to their vision of a print and colour-focused brand, but have managed to expand and grow the business to a level where they can now compete on an international stage. It’s a pleasure to be able to support them,” Alexandra Shulman, editor of British Vogue and chair of the Fashion Fund, told vogue.co.uk.

The fashion label is well known for its signature digital prints, which often feature bright colours. Stars such as Rihanna, Cate Blanchett and Kristen Stewart are fans of the designs.

Last year they announced a collaboration with American retailer Target, which will hit stores from February 9.

“Peter Pilotto and Christopher de Vos are an incredibly dynamic design team, who since launching their label in 2007, have won the hearts and minds of the industry and the public with their vibrant colours and unforgettable prints,” said Caroline Rush, chief executive of the British Fashion Council. “They demonstrated they are a thriving fashion label with a great vision to take the next step in building a global designer fashion brand.”

Past winners of the prestigious prize include Christopher Kane, Erdem, Jonathan Saunders and last year’s winner Nicholas Kirkwood.

© Cover Media / sydney4women

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