Raf’s Complete Collaboration

Guggenheim International Gala at the Guggenheim Museum, New York, America - 07 Nov 2013.Raf Simons and Sterling Mutual Thinking Process.

 

Raf Simons says his latest work with an artist wasn’t just a “collaboration” but a “mutual thinking process”.

The designer has teamed up with artist Sterling Ruby for his upcoming men’s line, which will debut in Paris on January 15.

To show how seriously he took the work, the designer has claimed that for one season only “the brand Raf Simons will not exist”. Instead, the label must be seen as a joint effort by him and Sterling.

“Fashion has a long interest in collaborative situations,” Raf told style.com. “But what interests me now is to say that this is not just a collaborative thing, not just asking someone in my field to do the knitwear or the bags. This is all the way, all the way. There is not one shirt, one shoe, one sock that is not from our mutual thinking process.”

Sterling is known for his large art pieces, which are often splattered with colour, defaced or scratched. In contrast Raf is a minimalist designer, but they still managed to find areas they agreed on.

Both men learnt a lot from working together. “Very liberating,” Raf said, when asked how he found it. “I know this independence is what people like most about my brand.”

Sterling was given a lot to digest too and was left wondering if he should be increasing his work output.

“It seems like an endless cycle for designers, and they make decisions so fast,” he marvelled. “I am thinking about how I could incorporate that kind of immediacy into my own work.”

© Cover Media / sydney4women

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